Our Clients

Our positioning and innovation work has created billions of dollars in revenues for a wide range of the world’s best companies since 1985.

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Unleash  the  Storytelling  Power  of  Your  Brand

Book a Lunch & Learn Session with Jeff Hirsch, Right Brain Studio President & Adjunct Professor at the University of Southern California

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When you understand your Brand Myth – the unique, visionary creation story behind every successful brand – your marketing efforts come into focus, the brand stories will flow and your consumers are more engaged.

 

Jeff has taught marketing/consumer insights to professionals in leading companies, to his USC grad students and other universities across the country. Contact us to learn more about his Brand Myth talk and other topics in our Lunch & Learn Series.

Services

We Curate Emotions. Our methods empower brands to deliver emotional experiences that consumers cherish and share with their friends, family and colleagues.

The Latest

Woulda, Coulda, Shoulda? No. Only One Thing Matters in the End. Having received the green light to implement the MAMA Project (“Make America Macho Again), let’s reflect on a thought from ad legend David Ogilvy: “The consumer is not an idiot. She’s your wife.” That......

Before branding was a discipline and the world of marketing was inchoate, Philadelphia retailer John Wanamaker famously said: “Half the money I spend on advertising is wasted; the trouble is, I don’t know which half” That was certainly true when he said it in 1919, for......

I wish that political marketing was more like marketing products and services. How long would it take any brand to change course quickly if it knew that two-thirds of its user base thought there were better products out there and were seeking alternatives? The Democratic......

Contact us to get started.

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