[caption id="attachment_12200" align="aligncenter" width="600"] Jakob Dylan Interviews Roger McGuinn[/caption] The Brits may have had their rock invasion, but in the ’60s California had its sun-dappled version, headquartered in the wooded slopes and curling roads of Laurel Canyon, where a singular collection of musicians from all over...
Who or what are you loyal to? Family? Friends? Your employer? Your favorite brands? We live in a transactional, zero-sum time. A time when many of our leaders are more than happy to throw their principles and the best interests of the country they profess to...
I always watch the Super Bowl but never watch the Oscars. Seems that I have gotten this dead wrong all these years. My first issue with the Academy Awards is my personal struggle to ever deem anything “best.” Favorite song? Favorite movie? There’s no way I...
The sidewalks were littered with scooters. Not the Razor scooters my kids played with, but scooters with motors. “What are these things?” I asked the friend I had met up with close to where he lives in Venice (California.) “They’re amazing,” he replied. We ride them...
Jill Cress has already been honored twice this year for her marketing leadership. Forbes chose her for its "CMO Next 2018" list, a select group of "marketing chiefs who are redefining the role and shaping the future." If that weren't enough, Jill was also named...
I was intrigued by the headline of this Adweek piece a few weeks back, Lessons CPG Brands Can Learn From Startups. Before reading a word, I thought, “is it even possible?” There are lots of smart people at CPG companies but the organizations are hemmed...
Is storytelling in marketing bullshit? There is a clear answer to this question. Yes. And no. The key is to distinguish between the art of storytelling itself – and the relentless, self-serving hype of what is no more than a marketing fad. Of course, storytelling is important,...
Bill Hillsman visits The Right Braincast to talk about his game-changing work in political advertising. His work formed the foundation for two of the most stunning upsets in political history, both in his adopted home state of Minnesota. Against all odds, Bill helped Paul Wellstone win...
Want to hop on a stage coach and travel back in time? Wells Fargo is waving its magic wand, playing make believe to transport us back to a better place while conveniently overlooking the illegal, top-down policies designed to boost earnings and screw their customers....
This past week saw two iconic American brands react to racial injustice in strikingly different ways. One chose transparency, shining a light on the issue, accepting responsibility for its actions and putting its money where its mouth was. The other did its level best to...